The Online Advantage.
Prudential Inline Media Strategy
Prudential Real Estate’s Inline Media Strategy leverages the power of Online Advantage solutions and uses offline media such as television and print to drive consumers to prudential.com and to our listings. The strategy includes many new Web alliances, online media partners and consumer resources. It reinforces Prudential Real Estate as a leading interactive real estate company and positions the Brand as a trusted source for real estate information.
This is simply the beginning of a whole new generation of interactive strategies. Prudential Real Estate will constantly rethink these plans going forward.
The bottom line: No one offers such a comprehensive lineup of integrated, online alliances and resources. The Inline Media Strategy places Prudential Real Estate offices in all the hot spots on the Web, in front of millions of consumers, offering the listings, resources and information consumers want most.
Online Media Alliances
FrontDoor.com
Google Base
Oodle.com
OpenHouse.com
Propsmart
RealtyTrac
Trulia Real Estate Search
Vast.com
Yahoo! Real Estate
Alliances for Real Estate Information
Cyberhomes/AOL
Cyberhomes/AOL
Prudential Real Estate Proprietary Systems
Online Seller's Advantages(sm)